Tips on Building a Social Media Fan Base

  • Determine your goals (i.e. are you looking to increase sales? Boost loyalty?).
  • Choose the social networks that best fit your strategy and goals you want to achieve. For example, Instagram has a younger demographic than Facebook.
  • Your name/handle should be consistent across all networks; this allows people to find you more easily.
  • Use social media advertising to boost your business’ presence on the web.
  • 60% of your posts should be lifestyle posts and only 40% should be about your business.
  • Using hashtags, (minimum of 4-5 per post on Instagram).
  • Be human. People respond to people. Be funny and witty when possible.

Don’t Just Do Social – BE SOCIAL!

Social media is a two-way street, and your presence will be enhanced by your active participation. Your social media profile is a window into your business and if done correctly, it can be so much more than that. It can drive people to your website and it can lead to new clients and sales. Your profile needs to be both impressive and discoverable.

When it comes to using social media marketing to build your business, the worst action is no action at all. As a social media marketing firm in Los Angeles Kaleidoscope Consulting Group will help you build an effective social media marketing plan to help your company stay engaged with your clients/customers.

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Tomorrow!!!!! Kaleidoscope Consulting Group will produce an online event for AARP featuring Vanessa Williams!   We have designed and executed all graphics and are excited to produce their Facebook Live series.   Tune in to the FB page for @aarpblackcommunity at 2:00pm
LAST DAY to Register to Vote.  Let's make change happen!  
Two more days to change our future!   Local elections are just as important as national ones.  
We hit a RECORD voter registration rate in CA!  There are still three (3) more days to register!  
TODAY, we are producing a Facebook Live show with @aarpblackcom and @anthonyhamiltonofficial at 3pm PT.

Visit the Facebook page for @AARPBlackCommunity

Graphics also created by @kaleidoscoperocks.  

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Another successful client website transformation from Kaleidoscope Consulting Group!  Thanks @campfishtank who provides entreprenuer training camps to kids.  
​Now more than ever, selling online is paramount to the success of small business. Call us today to get your business online! 
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